What did the Brits search for most in 2018?

Awards InternationalDecember 12, 20185min0
GOOGLE has revealed what Brits searched for most in 2018 – and there are some surprises.


The most popular thing to search for in 2018 was the World Cup, which won’t come as a huge surprise.

This was followed by Meghan Markle, the Royal Wedding, and then Black Panther – the acclaimed Marvel movie.

The top “how to?” query was “how to watch Fury vs Wilder?”, the boxing match that drew tens of millions of views globally (many of whom were streaming illegally).

And the next most popular query was “how to floss dance.”

When it came to celebrities passing away, Swedish musician Avicii sparked the biggest interest in search.

And the most popular TV show (on Google, anyway) was I’m a Celebrity.

Here are the full results from Google UK for 2018:

UK top trending queries

  1. World Cup
  2. Meghan Markle
  3. Royal Wedding
  4. Black Panther
  5. Roxanne Pallett
  6. Fortnite
  7. Demi Lovato
  8. Ant McPartlin
  9. A Star Is Born
  10. Khloe Kardashian

UK top trending ‘How To…?’ queries

  1. How to watch Fury vs. Wilder?
  2. How to floss dance?
  3. How to watch the Champions League final?
  4. How to get the old Snapchat back?
  5. How to delete Instagram?
  6. How to delete Facebook?
  7. How to buy Ripple?
  8. How to bleed radiators?
  9. How to put lights on a Christmas tree?
  10. How to solve a Rubik’s Cube?

UK top trending ‘What Is…?’ queries

  1. What is Bitcoin?
  2. What is GDPR?
  3. What is an ibex?
  4. What is a nerve agent?
  5. What is the Commonwealth?
  6. What is Diwali?
  7. What is upskirting?
  8. What is UEFA Nation’s League?
  9. What is the Brexit deal?
  10. What is Vero?

UK top trending people

  1. Meghan Markle
  2. Roxanne Pallett
  3. Demi Lovato
  4. Ant McPartlin
  5. Khloe Kardashian
  6. Alexis Sanchez
  7. Alex Ferguson
  8. Logan Paul
  9. Sylvester Stallone
  10. Pierre-Emerick Aubameyang

UK Loss List

  1. Avicii
  2. Alfie Evans
  3. Dale Winton
  4. Stephen Hawking
  5. Mac Miller
  6. George Bush
  7. Stan Lee
  8. XXXTentacion
  9. Aretha Franklin
  10. Verne Troyer

UK top trending news events

  1. Royal Wedding
  2. Royal Baby
  3. GDPR
  4. Jeremy Thorpe
  5. Spice Girls
  6. Carillion
  7. Australia flu
  8. Hurricane Florence
  9. Stormy Daniels
  10. iPhone XR

UK top trending sporting events

  1. The World Cup
  2. Wilder vs Fury
  3. Grand National
  4. Wimbledon
  5. Winter Olympics
  6. Ryder Cup
  7. Commonwealth Games
  8. Super Bowl
  9. Joshua vs. Parker
  10. Cheltenham

UK top trending movies

  1. Black Panther
  2. A Star Is Born
  3. Avengers Infinity War
  4. Deadpool 2
  5. Venom
  6. The Greatest Showman
  7. Bohemian Rhapsody
  8. A Quiet Place
  9. Mamma Mia 2
  10. The Meg

UK top trending TV shows

  1. I’m a Celebrity
  2. Killing Eve
  3. The Bodyguard
  4. Love Island
  5. Celebrity Big Brother
  6. Big Brother
  7. The Cry
  8. Dancing On Ice
  9. The Haunting of Hill House
  10. Hard Sun


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